on Jul 14

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For ASOIL, it was a different story: rebirth. So, they tasked us with creating something that will resonate around brand values and also be applicable on various media, including internet, print, brochures, vans and tankers.

What we did:

We created an identity with five stones representing the five values of the company, with a carefully chosen brand color to go with which was applied on various media. Then, we sent printed brochures to old clients, introducing the new brand identity.

The Result:

The outstanding identity received appraisal from the client, and their clients too.


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